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Planning Design Build
Buzz Monkeys helps local design & construction firm share sustainability story
Well before the current flurry of businesses “going green,” Planning Design Build (now known as Iconica) made a firm commitment to sustainability in its own office as well as in projects the company completed for clients. In an effort to highlight its ahead-of-the-curve practices – maximizing the use of natural daylight; printing on a draft setting and using both sides of each sheet of paper; stocking the break room with reusable rather than disposable dishes and utensils; and installing water-efficient fixtures in all bathrooms – Buzz Monkeys created an earth-friendly press kit to share Planning Design Build’s message. The box and other packaging were made of 100% post-consumer recycled cardboard. In addition to just a few sheets of press materials, each press contact received a reusable hard plastic water bottle to discourage the use of disposables.
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